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Hints, tips, market intelligence and more from THE NEST team of specialist retail consultants.


How Big Is Your Slice of the £2.32 Billion Baby Market?
We often hear that the UK baby market is worth around £3.4 billion — but knowing that number is just the starting point.

Nicola Perring
Jul 282 min read


The UK Baby Products Market: It’s Not Infinite – So Who Is Your Brand Really Talking To?
The UK Baby Products Market: It’s Not Infinite – So Who Is Your Brand Really Talking To?
In an age of niche marketing and precision targeting, too many baby and children’s brands are still trying to speak to everyone.

Nicola Perring
Jul 232 min read


Goals and Dreams
“With just under a third of British entrepreneurs being women, the UK has an unusually low proportion of female entrepreneurs. This is a...

Nicola Perring
Mar 30, 20231 min read


Research
One of the many services we provide for brands and retailers, is research. We know research can be time consuming and so often gets...

Nicola Perring
Mar 29, 20231 min read


Sharing our knowledge and connections
On Monday I was lucky enough to catch up with an amazing lady, who I can honestly say has been a truly inspiring mentor for me for almost...

Nicola Perring
Mar 29, 20231 min read
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