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Hints, tips, market intelligence and more from THE NEST team of specialist retail consultants.
Celebrating Independent Retail Gems in the Cotswolds
The weekend before last, I had the pleasure of visiting the beautiful Cotswolds with my husband and parents, exploring the charming...
Nicola Perring
Aug 112 min read


Does washing organic cotton with biological detergent defeat the object? Read our advice on fabric care for eco baby clothing and toys.
When we choose organic cotton to protect our babies’ skin and reduce chemical exposure, our care choices at home matter just as much. This blog explores why washing with biological detergents or using harsh cleaning sprays could undermine your good intentions—and what safer alternatives you can choose to protect your child and our planet.
Nicola Perring
Aug 53 min read


How Big Is Your Slice of the £2.32 Billion Baby Market?
We often hear that the UK baby market is worth around £3.4 billion — but knowing that number is just the starting point.
Nicola Perring
Jul 282 min read


The UK Baby Products Market: It’s Not Infinite – So Who Is Your Brand Really Talking To?
The UK Baby Products Market: It’s Not Infinite – So Who Is Your Brand Really Talking To?
In an age of niche marketing and precision targeting, too many baby and children’s brands are still trying to speak to everyone.
Nicola Perring
Jul 232 min read


PLAYTIME PARIS JUNE 2024
Last weekend I attended PLAYTIME PARIS, where Fashion Snoops shared their key trends for SS25 and over 200 brands showed their latest...
Nicola Perring
Jul 5, 20241 min read
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