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At the Baby & Toddler Show I was struck by a question we don’t ask enough: are parents-to-be given the right information about cosmetic chemicals in pregnancy? From hair dye and nail treatments to Botox and fillers, guidance isn’t always clear. This blog explores what UK bodies like RCOG, NHS and UKTIS advise, highlights recent research, and shares three simple, non-judgemental steps to help parents make informed choices.

The weekend before last, I had the pleasure of visiting the beautiful Cotswolds with my husband and parents, exploring the charming...

When we choose organic cotton to protect our babies’ skin and reduce chemical exposure, our care choices at home matter just as much. This blog explores why washing with biological detergents or using harsh cleaning sprays could undermine your good intentions—and what safer alternatives you can choose to protect your child and our planet.

We often hear that the UK baby market is worth around £3.4 billion — but knowing that number is just the starting point.

The UK Baby Products Market: It’s Not Infinite – So Who Is Your Brand Really Talking To? In an age of niche marketing and precision targeting, too many baby and children’s brands are still trying to speak to everyone.